How the Czech Ministry Found A Genuine Way To Promote Defence Industries

Czech Ministry Supports Defence Industries

A genuine way found the Czech Ministry of Defence to promote the local industries. With a series of creative short-content videos on YouTube, the Czech Ministry captures the attention of the audience and focus on domestic defense technologies in a way that feels genuine.

Víme, Co Máme Campaign

The campaign tagged as #VimeCoMame means “We Know What We Have”. The Deputy Minister for Industrial Cooperation of the Czech Ministry of Defence, Tomáš Kopečný with a pleasant and authentic way walk us inside the manufacturers’ facilities by highlighting the technological advancements and capabilities of each one of them.

Czech Defence Industries

The promotional videos were created in cooperation with the largest Czech industries in defense which are associated with the Defense Industry Section of the Czech Chamber of Commerce. The resulting products were created at the expense of the companies themselves.

The Czech Defence and Armed Forces YouTube channel “tvarmycz” became popular and has 18.600 subscribers. The “Vime Co Mame” series can be found on the channel’s playlist.

Watch The First 3 Defence Industries

Endeavor highly recommends you to watch the first 3 episodes where Tomáš Kopečný the Deputy Minister of Defence, with a unique way introduce the Czech companies EGO Zlín, Ray Service, and ERA.

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